Joint position paper: Strengthening the EU Unfair Trading Practices Directive (EU) 2019/633
The EU's Directive on Unfair Trading Practices (UTPs) was an important step toward addressing power imbalances in the agri-food supply chain. However, farmers and small-scale suppliers, both within the EU and in countries supplying the EU market, continue to face structural inequalities that prevent them from earning a fair and sustainable income.
Low and unstable farm incomes, fear of retaliation, weak enforcement mechanisms and the absence of a prohibition on buying below the cost of sustainable production continue to undermine fairness in global supply chains.
For the Fair Trade Movement, the revision of the UTP Directive represents a critical opportunity to close these gaps and ensure that trade works for farmers and workers. The revised Directive must:
- Ban buying (and reselling) below the cost of sustainable production;
- Strengthen enforcement and counter the “fear factor”;
- Ensure real deterrence against abusive practices;
- Protect all suppliers regardless of size;
- Cover both EU and non-EU suppliers effectively;
- Support farmers in earning a decent and sustainable income.
Together with over 30 organisations - including farmer organisations, Fair Trade actors, civil society organisations, sustainability advocates and responsible businesses - the Fair Trade Advocacy Office presents these joint recommendations to EU policymakers to help build fairer supply chains.
A stronger UTP Directive is essential to building fairer, more sustainable agri-food systems, where farmers receive fair value for their work in Europe and globally.
Read the joint position paper here.
Signatories
- Agroecology in Action
- Arbeitsgemeinschaft bäuerliche Landwirtschaft e.V.
- ARGE Weltläden Österreich
- Banana Link
- COLEAD
- Commerce Équitable France
- Elvang Denmark A/S
- Equo Garantito
- Essen mit Zukunft
- Esperanza Café
- Ethiquable Benelux
- European Institute for Animal Law & Policy
- European Milk Board
- Fair Trade Advocacy Office (FTAO)
- Fairtrade Belgium
- Fairtrade Germany, Fairtrade International
- Fern
- Fédération Artisans du Monde
- Forum Fairer Handel
- Greater Goods UK
- Girolomoni
- IFOAM Organics Europe
- Institute for Agriculture and Trade Policy
- Misereor
- Oxfam
- Polish Fair Trade Association
- Producentenorganisatie Consumptieaardappelen (POC)
- Producentenorganisatie
- Eiwitboeren van Nederland
- Rifò
- U-landsforeningen Svalerne
- World Fair Trade Organization-Europe
- Zotter Schokolade Austria
Get in touch:
For more information about our work on Unfair Trading Practices (UTPs), please contact our Managing Director, Jorge Conesa, at conesa@fairtrade-advocacy.org
This publication has been produced with the support of the Sustainable Agricultural Supply Chains Initiative (SASI) and Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ).

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