This study was commissioned by the Fair Trade Advocacy Office (FTAO) as an exploratory research in the frame of the Make Fruit Fair (MFF) project and the Power in Supply Chains campaign. Its aim was to gain a broad strokes overview and a better understanding of the latest developments around the sustainability exemptions to competition law in the Netherlands exemplified by the “Chicken of tomorrow” case.

The document was intended as an internal resource document for non-expert in the Fair Trade Movement and Make Fruit Fair coalition.

The research was concluded in February 2016 and is published in June 2016.

For acknowledgements to author, commissioning party, and funders refer to the end of the document.